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WARM your music with Label Worx & LimeBlue.
Posted By : Alex Powell
|
Posted Date : February 22nd, 2018
We've teamed up with the new radio tracking service to offer all users a 10% discount.

One of the biggest challenges faced by independent labels is actually keeping track of who's playing your music globally. You might be able to check the odd tracklist here or there, or have a good enough relationship with a few DJs than they let you know when they've given your latest release a spin, but with thousands of radio stations across the world potentially having access to your releases, it can often be an impossible - or incredibly expensive - task.

WARM is a new Danish initiative set to shake up the industry by tackling exactly this challenge. With WARM, artists at any level can now easily get detailed insight into when and where their song is being played around the world, the website and app providing accurate real-time data, detailed downloadable reports and clear geographical maps displaying gathered info on radio airplays.

By pinpointing exactly in which territories a song is being played, artists and their teams can use the increased transparency to improve their royalty collection as well as their overall marketing strategy, including optimizing social media and radio promotion, enabling geographically targeted tour booking and targeting fans and followers in other countries and cities.

WARM - an acronym for World Airplay Radio Monitor, - launched in April 2017 in Denmark. It's founder, Jesper Skibsby, is a veteran of the Danish music industry and heads up the team in Copenhagen, with WARM currently monitoring more than 23.000 FM, DAB and online radio stations in 130 countries: approximately 70% more stations than the three biggest rival services combined.

WARM envisions a more democratic music industry and is working towards this by offering affordable access to airplay data for independents, levelling the playing field in an area of the industry where previously information was only accessible to the major players.

WARM is the first company to offer monitoring of radio airplay on specific songs on a truly global scale. It delivers information in real time and at a price that any bedroom artist can afford. Using WARM is as simple as buying a subscription, uploading a song and you're good to go. The first song a user uploads is free for the first month and after that the price is just â'¬5 per song per month or â'¬36 for a year. And here at Label Worx, we've teamed up with WARM to offer our labels a lifetime 10% discount for the service, making it an even more attractive option for really taking control of your radio play data.

Sign up for a free trial and use the discount code 'LABELWORX' to receive your exclusive 10% Label Worx discount.

 

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