Instagram Reels: Making it easier to save and discover the sounds you love | Label Worx
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Instagram Reels: Making it easier to save and discover the sounds you love
Posted By : Laura Holness
|
Posted Date : October 13th, 2020
Instagram is putting a lot of energy into its new Reels feature and has just announced some interesting updates that will make it easier for users to discover, save and share the sounds they love. If you're currently creating Reels for your label or thinking of integrating the format into your promo strategy, you will want to read this...

What's new with Instagram Reels?

Audio Browser - Discover and browse new music and new sections such as 'For You', 'Trending', so you can stay up to date with the latest sounds.

Save Audio - Save sounds in-app to easily create with and access when you want (this is akin to favouriting, it does not involve downloading to the phone).

Share Audio Pages via DM - Share all the Reels associated with a specific sound via DM.

How to save and share audio
1. When watching a Reel, tap the audio at the bottom.
2. This will take you to an audio page showing all the videos using that sound, so you can track who is using your label's music.
3. Tap the bookmark button on the top right to save or un-save the audio. To share audio, tap the DM button.

How to Browse audio
1. Open the Reels camera and tap the Audio icon.
2. It will expand the browser and provide options for audio tools like 'Saved' audio, 'Trending' audio and 'For You'.
3. 'Saved' audio can also be accessed via the three-lined menu on your Profile.

And if you want a re-cap on 'How to get the most out of Instagram Reels' click here!

 

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